RECORDING DAY

Record the argument in pieces

Capture a pitch in short sections so the edit can improve the pace without changing the argument.

By Amira

The story worth telling

Record the problem, demonstration and ask as separate complete thoughts. Leave a quiet beat before and after each take. This gives the editor options while keeping your meaning intact.

Three things to capture

A clean problem statement
A demonstration with usable screen or product footage
The closing ask in one sentence

Let the camera run a little before and after each action. Those extra seconds give you room to find a better cut.

Give the edit a shape

Record the core claim

Capture evidence separately

Finish with the intended conversation

Before you share it

Listen for clear audio before finishing the session. Re-record missing words rather than relying on an edit to guess them.

Useful questions

Good questions.

Should I memorise the whole script?

Know the argument well enough to speak naturally. Short sections can help you stay accurate without sounding as if you are reading a deck.

Where does Amira fit in this plan?

Bring your recorded pitch, demo and supporting clips to Amira. Give it a clear brief so the edit stays focused on your idea and the conversation you want to start.

Another story to try

All pitch playbooks →

STARTUP INTRODUCTION