a narrated presentation

Video presentations for nonprofit fundraising

Use a narrated presentation to connect a specific need with a specific request.

Explain the decision the presentation should help someone make.

The footage to gather

The need with context
The planned activity
What the requested support enables

Give each moment a little breathing room. Get close enough to show the detail, and keep the original clips handy.

Plan a narrated presentation

Opening

Explain the decision the presentation should help someone make.

Middle

Give each scene one supporting point and keep charts, dates and labels readable.

Ending

Summarise the trade-off and identify the next decision owner.

Review it for nonprofit fundraising

Support impact statements with records and avoid implying that illustrative footage proves outcomes.

Ask yourself: Would the argument still make sense without decorative visuals?

Watch it as if you were seeing it for the first time. If something is unclear, try a different cut or add the missing shot.

Another format for nonprofit fundraising

a decision-focused pitch

Pitch videos for nonprofit fundraising

State the problem in terms the intended decision-maker uses.

a one-minute pitch

One-minute videos for nonprofit fundraising

Use the opening ten seconds to establish the problem.

Useful questions

Good questions.

What should I film for nonprofit fundraising?

The need with context. The planned activity. What the requested support enables.

How should I judge the finished video?

Would the argument still make sense without decorative visuals? Support impact statements with records and avoid implying that illustrative footage proves outcomes.

Where does Amira fit?

Bring your recorded pitch, demo and supporting clips to Amira. Give it a clear brief so the edit stays focused on your idea and the conversation you want to start.